{"id":3820,"date":"2022-08-01T12:03:52","date_gmt":"2022-08-01T10:03:52","guid":{"rendered":"https:\/\/www.toerismevan.nl\/visitveluwe\/?p=3820"},"modified":"2022-08-23T16:41:51","modified_gmt":"2022-08-23T14:41:51","slug":"eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik","status":"publish","type":"post","link":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/","title":{"rendered":"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Op 1 mei is de themacampagne voor de zakelijke markt voor de Veluwe van start gegaan. Centraal stond&nbsp;\u2018vergaderen in het groen\u2019. Met de focus op&nbsp;de prachtige natuur, de rustige, groene omgeving waar je een meeting perfect kan combineren met een wandeling of fietstocht.&nbsp;De hoofddoelstelling van de campagnes was om het mkb en de eventplanners te inspireren om hun (meerdaagse) meeting, trainingen en\/of congres in onze regio&nbsp;te organiseren. Daarmee werd zoveel mogelijk capaciteit van de ingekochte partners benut.<br><br>Tijdens de campagnes is een verschillende mix aan media ingezet, waaronder een campagnepagina, LinkedIn campagne, Google searchcampagne, e-mailmarketing en branded content op onder andere&nbsp;AD.nl,&nbsp;NU.nl en events.nl. En met succes! Er zijn in totaal ruim 1,4 miljoen eventplanner en directiesecretaresses in het mkb bereikt.<\/p>\n\n\n    <div id=\"cta-block_62e7a164ba2ff\" class=\"max-block-cta content-block d-flex flex-column bg-1 my-3 my-md-6\">\r\n\t\t        <div class=\"bg-1 p-3 color-white box-text p-relative\">\r\n\t\t\t                <h3 class=\"color-white font-size-3 font-1\">Verantwoording<\/h3>\r\n\t\t\t\t                <div class=\"mt-2\">\r\n\t\t\t\t\tBen je benieuwd naar alle resultaten?                <\/div>\r\n\t\t\t\t                    <a href=\"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-content\/uploads\/sites\/3\/2022\/08\/Verantwoording-TC-Veluwe.pdf\"\r\n                       class=\"mt-3 color-white d-flex align-items-center\"\r\n                       target=\"\" download >\r\n                        <i class=\"far fa-arrow-to-bottom bg-2 color-body mr-2 font-small rounded\"><\/i><span class=\"font-bold\">Klik hier<\/span>\r\n                    <\/a>\r\n\t\t\t\t\t        <\/div>\r\n    <\/div>\r\n\t","protected":false},"excerpt":{"rendered":"<p>Op 1 mei is de themacampagne voor de zakelijke markt voor de Veluwe van start gegaan. Centraal stond&nbsp;\u2018vergaderen in het&#8230;<\/p>\n","protected":false},"author":7,"featured_media":3822,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-3820","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nieuws"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik - VisitVeluwe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik - VisitVeluwe\" \/>\n<meta property=\"og:description\" content=\"Op 1 mei is de themacampagne voor de zakelijke markt voor de Veluwe van start gegaan. Centraal stond&nbsp;\u2018vergaderen in het...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/\" \/>\n<meta property=\"og:site_name\" content=\"VisitVeluwe\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-01T10:03:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-23T14:41:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-content\/uploads\/sites\/3\/2022\/08\/hv-shoot-050.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marketing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marketing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/\"},\"author\":{\"name\":\"Marketing\",\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/#\\\/schema\\\/person\\\/6dbbe4c6d51b95a6e452016061589f98\"},\"headline\":\"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik\",\"datePublished\":\"2022-08-01T10:03:52+00:00\",\"dateModified\":\"2022-08-23T14:41:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/\"},\"wordCount\":142,\"image\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/08\\\/hv-shoot-050.jpg\",\"articleSection\":[\"Nieuws\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/\",\"url\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/\",\"name\":\"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik - VisitVeluwe\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/08\\\/hv-shoot-050.jpg\",\"datePublished\":\"2022-08-01T10:03:52+00:00\",\"dateModified\":\"2022-08-23T14:41:51+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/#\\\/schema\\\/person\\\/6dbbe4c6d51b95a6e452016061589f98\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/08\\\/hv-shoot-050.jpg\",\"contentUrl\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/08\\\/hv-shoot-050.jpg\",\"width\":2400,\"height\":1600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nieuws\",\"item\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/nieuws\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/#website\",\"url\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/\",\"name\":\"VisitVeluwe\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/#\\\/schema\\\/person\\\/6dbbe4c6d51b95a6e452016061589f98\",\"name\":\"Marketing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0f73fa3e25a8034869086d102014a7c3bf65e1b45a0c5597b39d6d5924f6049e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0f73fa3e25a8034869086d102014a7c3bf65e1b45a0c5597b39d6d5924f6049e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0f73fa3e25a8034869086d102014a7c3bf65e1b45a0c5597b39d6d5924f6049e?s=96&d=mm&r=g\",\"caption\":\"Marketing\"},\"url\":\"https:\\\/\\\/www.toerismevan.nl\\\/visitveluwe\\\/author\\\/algemeen\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik - VisitVeluwe","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/","og_locale":"nl_NL","og_type":"article","og_title":"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik - VisitVeluwe","og_description":"Op 1 mei is de themacampagne voor de zakelijke markt voor de Veluwe van start gegaan. Centraal stond&nbsp;\u2018vergaderen in het...","og_url":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/","og_site_name":"VisitVeluwe","article_published_time":"2022-08-01T10:03:52+00:00","article_modified_time":"2022-08-23T14:41:51+00:00","og_image":[{"width":2400,"height":1600,"url":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-content\/uploads\/sites\/3\/2022\/08\/hv-shoot-050.jpg","type":"image\/jpeg"}],"author":"Marketing","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"Marketing","Geschatte leestijd":"1 minuut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/#article","isPartOf":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/"},"author":{"name":"Marketing","@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/#\/schema\/person\/6dbbe4c6d51b95a6e452016061589f98"},"headline":"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik","datePublished":"2022-08-01T10:03:52+00:00","dateModified":"2022-08-23T14:41:51+00:00","mainEntityOfPage":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/"},"wordCount":142,"image":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/#primaryimage"},"thumbnailUrl":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-content\/uploads\/sites\/3\/2022\/08\/hv-shoot-050.jpg","articleSection":["Nieuws"],"inLanguage":"nl-NL"},{"@type":"WebPage","@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/","url":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/","name":"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik - VisitVeluwe","isPartOf":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/#primaryimage"},"image":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/#primaryimage"},"thumbnailUrl":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-content\/uploads\/sites\/3\/2022\/08\/hv-shoot-050.jpg","datePublished":"2022-08-01T10:03:52+00:00","dateModified":"2022-08-23T14:41:51+00:00","author":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/#\/schema\/person\/6dbbe4c6d51b95a6e452016061589f98"},"breadcrumb":{"@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/#primaryimage","url":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-content\/uploads\/sites\/3\/2022\/08\/hv-shoot-050.jpg","contentUrl":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-content\/uploads\/sites\/3\/2022\/08\/hv-shoot-050.jpg","width":2400,"height":1600},{"@type":"BreadcrumbList","@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/eerste-mice-themacampagne-succes-met-ruim-14-miljoen-bereik\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.toerismevan.nl\/visitveluwe\/"},{"@type":"ListItem","position":2,"name":"Nieuws","item":"https:\/\/www.toerismevan.nl\/visitveluwe\/nieuws\/"},{"@type":"ListItem","position":3,"name":"Eerste MICE themacampagne succes met ruim 1,4 miljoen bereik"}]},{"@type":"WebSite","@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/#website","url":"https:\/\/www.toerismevan.nl\/visitveluwe\/","name":"VisitVeluwe","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.toerismevan.nl\/visitveluwe\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Person","@id":"https:\/\/www.toerismevan.nl\/visitveluwe\/#\/schema\/person\/6dbbe4c6d51b95a6e452016061589f98","name":"Marketing","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/0f73fa3e25a8034869086d102014a7c3bf65e1b45a0c5597b39d6d5924f6049e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0f73fa3e25a8034869086d102014a7c3bf65e1b45a0c5597b39d6d5924f6049e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0f73fa3e25a8034869086d102014a7c3bf65e1b45a0c5597b39d6d5924f6049e?s=96&d=mm&r=g","caption":"Marketing"},"url":"https:\/\/www.toerismevan.nl\/visitveluwe\/author\/algemeen\/"}]}},"_links":{"self":[{"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/posts\/3820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/comments?post=3820"}],"version-history":[{"count":7,"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/posts\/3820\/revisions"}],"predecessor-version":[{"id":3847,"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/posts\/3820\/revisions\/3847"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/media\/3822"}],"wp:attachment":[{"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/media?parent=3820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/categories?post=3820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.toerismevan.nl\/visitveluwe\/wp-json\/wp\/v2\/tags?post=3820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}